125th Anniversary Style Guide
125TH — THE MARK
Overview
The 125th anniversary mark was designed to embody the spirit of the anniversary and its goal of celebrating the past while envisioning the future.
- The mark is to be used in conjunction with the university's existing brand identity.
- It should always be secondary to the main UNCG logo (Minerva).
- Its key elements should not be altered, separated or used individually.
Primary mark
The primary mark consists of the following elements:
- Prominent rectangle with numbers 1, 2 and 5 arranged asymmetrically
- Abbreviated university name: UNCG
- "Celebrating 125 Years of Opportunity & Excellence" tagline
- Shield-shape border encompassing the mark
Primary "dimensional" mark
The primary “dimensional” mark features shading for a more impactful look. This mark may be used for the following special applications:
- Large banners that prominently feature the mark
- High-end print materials that prominently feature the mark
- Merchandising where applicable
For questions about how to use this special mark, please contact University Communications at 125guide@uncg.edu or 336-334-5371.
Alternative marks
Alternative mark #1: May be used with a white background
Alternative mark #2: May be used when the text of the tagline becomes too small to read
Alternative mark #3: May be used when mark is placed near Minerva logo